AI-Powered CRM for Home Services

SAVE HOURS.
SCALE FASTER.

One AI-powered platform that handles your quotes, invoices, scheduling, follow-ups, and customer management — so you can focus on the work that actually makes you money.

Set up in under 2 minutes
14-day free trial
Cancel anytime on monthly plans

SOUND FAMILIAR?

You didn't start a business to drown in admin work. But here you are.

Spreadsheet chaos

Customer info lives in 4 different places — your phone, a notebook, a spreadsheet, and your head.

Quoting takes forever

You're typing quotes on your phone at 10pm, copying and pasting prices from old texts.

Money slipping through cracks

Unpaid invoices pile up. You forget to follow up. Thousands of dollars — just gone.

Leads go cold

Someone calls while you're on a job. You mean to call back. You forget. They hire someone else.

Scheduling nightmares

Double bookings. Missed appointments. Driving across town twice because nobody coordinated.

Too many apps

One app for invoicing, another for scheduling, another for texting. None of them talk to each other.

Every hour you spend on admin is an hour you're not on a job site making money. What if your back office just ran itself?

YOUR CRM SHOULDN'T BE ANOTHER HEADACHE

You've probably tried other software. Here's why it didn't work.

GoHighLevel $97–$497/mo + usage fees & add-ons
  • Base plans are $97–$497/mo, but SMS, email, AI, and phone credits are billed separately on top
  • Add-ons stack up: AI Employee ($97/mo), Premium Support ($500/mo), SEO tools ($79/mo)
  • Complex automation setup with a steep learning curve
  • Paying for funnels, white-labeling, and features you'll never use
  • Built for marketing agencies managing multiple clients, not field service pros
Verify on gohighlevel.com
Jobber $29–$699/mo depending on plan & team size
  • Per-user pricing adds up — each additional user costs $29/mo on top of the base plan
  • Two-way SMS requires the Grow plan ($199+/mo)
  • AI features are a paid add-on ($99/mo for AI Receptionist)
  • Key features like automated quoting locked behind higher tiers
  • Team plans scale up to $699/mo for 15 users
Verify on getjobber.com
Enterprise CRMs HubSpot, ServiceTitan, Zoho
  • HubSpot jumps from $20/seat/mo (Starter) to $500/mo (Professional) — pricing scales fast
  • ServiceTitan typically costs $245–$500+/technician/mo with significant implementation fees
  • Onboarding takes weeks or months — some charge $1,500+ just for setup
  • Built for large companies, not a 1–10 person operation
  • Over 50% of CRM implementations fail due to complexity
Verify on hubspot.com

SWFT VS. EVERYONE ELSE

Other CRMs SWFT
Pricing $39–$500+/mo with per-user and usage-based fees $89–$349/mo flat. SMS & AI limits clearly listed per plan.
Per-user charges $20–$200+ per seat/technician No per-user fees. Team access included on Pro+.
Setup time Days to months. Some require paid onboarding. Under 2 minutes. No onboarding fee.
Contracts Annual contracts, multi-year lock-ins Month-to-month. Cancel anytime.
AI automation Often a paid add-on or limited availability AI estimator & follow-up included in every plan
All-in-one CRM only — invoicing, SMS, scheduling cost extra CRM, quotes, invoices, jobs, scheduling, SMS, email & AI
Learning curve Steep — weeks of training, video courses If you can text, you can use SWFT
Switch easily Manual CSV uploads, data loss Import from Jobber, ServiceTitan & Housecall Pro

Competitor pricing based on publicly available information as of April 2026. Actual costs may vary and are subject to change. SWFT SMS and AI message limits vary by plan — see pricing for details.

YOUR ENTIRE BUSINESS.
ONE SCREEN.

Everything you need to run your operation — customers, jobs, quotes, invoices, schedule — all in one place.

Dashboard
Customers
Jobs
Quotes
Invoices
Schedule
Dashboard
AI Assistant
Revenue (MTD) $24,850 +18%
Active Jobs 12 +3
Pending Quotes 7 2 expiring
Unpaid Invoices $6,400 3 due today
Today's Schedule
9:00 AM — Kitchen remodel @ Johnson
1:30 PM — Estimate @ 412 Oak St
4:00 PM — Follow-up call — Garcia
Recent Activity
$Invoice #1042 paid — $3,200
+New lead — Sarah Mitchell
!Quote #87 expires tomorrow
CRM & Customers
Quotes & Invoices
Scheduling
SMS & Email
AI Assistant
Gmail & Calendar Sync
Weather Forecasts

AN ASSISTANT THAT ACTUALLY DOES THE WORK

Type it or say it. SWFT's AI works across your entire business — customers, quotes, invoices, scheduling, texting, and more.

TALK TO IT LIKE A REAL PERSON

On the road between jobs? Just tell SWFT what you need. Add a customer, fire off a quote, check your schedule, send a text — all without tapping through menus. Voice or text, your call.

  • "Add a new customer — John Smith, 555-0123" — done in seconds, no forms needed
  • "Create a quote for the Johnson deck job — $4,200" — quote built and ready to send
  • "Text Mrs. Garcia that we'll be there at 2pm" — SMS sent from your business number
  • "What's on my schedule tomorrow?" — instant overview, synced with Google Calendar
SWFT AI
Create a quote for Mike Davis — kitchen remodel, 3 line items: demo $1,200, cabinets $3,800, countertops $2,400
Done. Quote #94 created for Mike Davis — $7,400 total.
Quote created
Send it to him
Quote #94 sent to Mike Davis at mike.davis@email.com.
Email sent
Schedule the job for next Monday at 9am
Job scheduled for Mon, Apr 13 at 9:00 AM. Added to your Google Calendar.
Job created & synced

BEFORE SWFT vs. AFTER

See what changes when you stop duct-taping your business together.

BEFORE SWFT
Customer info scattered everywhere
Quoting takes 20+ minutes per job
Chasing unpaid invoices manually
Double-booking appointments
Leads going cold — no follow-up system
Paying for 5+ different apps
Working until midnight on admin
AFTER SWFT
Every customer, job, and note in one place
AI generates quotes in seconds
Automated invoicing & payment tracking
Smart scheduling — never overlap again
AI follows up with leads for you
One app replaces everything
Home by dinner — admin runs itself

WHAT YOU'D PAY WITHOUT SWFT

Here's what it costs to piece together the same tools separately.

CRM & Customer Management $20/mo
Quotes & Invoicing $19/mo
Job Scheduling & Calendar $20/mo
Business SMS & Texting $29/mo
Email Marketing $13/mo
AI Assistant & Chatbot $20/mo
Automated Follow-ups $49/mo
Extra team members (5–10 users) Per-seat +$145–290/mo
SMS & email overage fees Hidden +$50–200/mo
Buying it all separately

Base tools + 5–10 person team + typical usage fees

$464–759/mo
SWFT — everything included

No per-seat fees. No hidden usage charges. All features, every plan.

From $89/mo

SIMPLE, TRANSPARENT PRICING

No hidden fees. No per-user charges. No surprises on your bill.

Save 20%
STARTER
$ 8971 /mo

Everything you need to run your business from day one.

  • Full CRM & customer management
  • Quotes & invoicing
  • Job scheduling & calendar sync
  • Gmail & Google Calendar integration
  • 150 SMS / month
  • 75 AI messages / month
  • Email (Gmail or Postmark)
  • AI estimator & follow-ups
Start 14-Day Free Trial
BUSINESS
$ 349279 /mo

Unlimited everything. Built for high-volume operations.

  • Everything in Pro
  • Unlimited SMS
  • Unlimited AI messages
  • Dedicated support
  • QuickBooks integration
  • Unlimited team members
Start 14-Day Free Trial

All plans include a 14-day free trial. No charge until after your trial ends. Cancel anytime.
Need more SMS or AI? Buy top-up packs anytime — $15 for 200 SMS or $10 for 100 AI messages.

MORE JOBS. LESS BUSYWORK.
STARTING TODAY.

Set up in 2 minutes. No learning curve — if you can send a text, you can run SWFT. Your quotes, invoices, scheduling, and follow-ups handled automatically while you focus on what you do best.

Try it free for 14 days. No charge until your trial ends.

Start Your Free Trial — It Takes 2 Minutes

No charge for 14 days. Cancel anytime on monthly plans.

SWFT ASSISTANT Ask anything
Hey! I'm SWFT's assistant. Got questions about our CRM? Fire away.